In Larisa, the capital of the Thessaly region in central Greece, milk farmers have been getting creative. They now sell milk from vending machines, where you would normally expect to see snacks and fizzy drinks.
The cost of milk in supermarkets is about 1.30 euros per litre while in the machines it is just 1.00 euro or 0.90 if you prepay.
While this incentive sure helped both Greek milk farmers and milk buyers, it can also be beneficial for the UK market too.
Right now milk prices in the UK are higher than the European Union average, therefore finding ways to spend less would be beneficial for both parties.
Seen on www.euronews.com